Diamonds
Introducing Astor by Blue Nile™
We’ve got something exciting to share: Astor by Blue Nile™ diamonds, a brand-new level of brilliance.
Jewelry Education, Trends, and Tips
Diamonds & Jewelry 101
Wedding Engagement & Gifting
Fashion & Style
Customer Stories
Blue Nile
Blue Nile was founded in 1999 with the idea that the diamond and engagement ring business was ready for innovation. We revolutionized the industry with a disruptive online business model, making it possible to shop for extraordinary, high-quality diamonds at a great value. And we didn’t stop there.
As the leader in engagement rings and beautiful fine jewelry, we’re constantly innovating and looking for new ways to help you discover and design the perfect pieces for every occasion. We strive to be your jeweler for life.
140 Results
Diamonds & Jewelry 101
3 Perfect Symbols of Love
There are other symbols of love that work well as a Valentine’s Day (or just because) gift.
Fashion & Style
5 Foolproof Ways to Show Your Love
If a picture is worth a thousand words, then surely a piece of jewelry made from precious metal and rare gemstones is worth a trillion words.
Diamonds & Jewelry 101
What is the Difference Between Anniversary and Eternity Rings?
The difference between an anniversary and eternity ring is a small, but important, thing to understand when deciding which piece to purchase.
Diamonds & Jewelry 101
How to Choose a Wedding Band
It’s time to set your sights on the perfect wedding ring. Start here.
Fashion & Style
How To Pick the Right Metal for Your Job
With a variety of benefits and styles available, it’s worth your while to pick out something that suits your everyday life.
Diamonds & Jewelry 101
You Say It’s Your Birthstone: Garnet for January
Garnet is a plentiful stone, most commonly found in a deep crimson and prized over the centuries as a symbol of affection.
Diamonds & Jewelry 101
How to Choose an Engagement Ring
Our jewelers give their all to make every engagement ring absolutely perfect—no matter the carat weight.
Fashion & Style
7 Blogger-Approved Holiday Gift Picks
Check out how in-the-know fashion bloggers style Blue Nile jewelry for the holidays.
Wedding Engagement & Gifting
3 Holiday Proposal Tips from The Yes Girls
Wedding planners are a common staple in modern weddings, but proposal planners are quickly becoming a popular way to propose in style.
Wedding Engagement & Gifting
5 Tips to Get Holiday Shopping Done Right (And Early)
With Black Friday and Cyber Monday behind us, the holiday shopping season is fully underway.
Diamonds
Don’t Know Which Engagement Ring to Choose? Do This.
Employ the KISS strategy: Keep It Simple, Solitaire.
Diamonds & Jewelry 101
Editor’s Picks: Black Friday Deals
Our diamond and fine jewelry teams work diligently to secure the best deals possible for our customers.
Fashion & Style
Hot Rocks: New From Monique Lhuillier
Los Angeles-based designer Monique Lhuillier captures the essence of luxury and glamour in her collections.
Diamonds
8 Budget-Friendly Diamond Buying Tips
We absolutely believe you can spend less for a better diamond. Set a budget that works for you.