Diamonds
10 Things to Know About Astor by Blue Nile™
All diamonds dazzle, but Astor by Blue Nile™ diamonds blaze with a brilliance that is truly exceptional.
Jewelry Education, Trends, and Tips
Diamonds & Jewelry 101
Wedding Engagement & Gifting
Fashion & Style
Customer Stories
Blue Nile
Blue Nile was founded in 1999 with the idea that the diamond and engagement ring business was ready for innovation. We revolutionized the industry with a disruptive online business model, making it possible to shop for extraordinary, high-quality diamonds at a great value. And we didn’t stop there.
As the leader in engagement rings and beautiful fine jewelry, we’re constantly innovating and looking for new ways to help you discover and design the perfect pieces for every occasion. We strive to be your jeweler for life.
145 Results
Special Moments
30 Ways to Celebrate April Diamond Month
April is Diamond Month and we’re celebrating all 30 days by highlighting details about our favorite gemstone.
Wedding Engagement & Gifting
National Proposal Day: Daylin and Tom
We’re rounding out our Blue Nile customer’s proposal stories with one of our favorites. Hint: it involves running shoes.
Fashion & Style
How to Pick an Engagement Ring for Her
Follow these tips for choosing the perfect engagement ring.
Diamonds & Jewelry 101
You Say It’s Your Birthstone: Aquamarine
You don’t have to be an expert to understand why March’s birthstone is named aquamarine.
Diamonds
Introducing Astor by Blue Nile™
We’ve got something exciting to share: Astor by Blue Nile™ diamonds, a brand-new level of brilliance.
Diamonds & Jewelry 101
3 Perfect Symbols of Love
There are other symbols of love that work well as a Valentine’s Day (or just because) gift.
Fashion & Style
5 Foolproof Ways to Show Your Love
If a picture is worth a thousand words, then surely a piece of jewelry made from precious metal and rare gemstones is worth a trillion words.
Diamonds & Jewelry 101
What is the Difference Between Anniversary and Eternity Rings?
The difference between an anniversary and eternity ring is a small, but important, thing to understand when deciding which piece to purchase.
Diamonds & Jewelry 101
How to Choose a Wedding Band
It’s time to set your sights on the perfect wedding ring. Start here.
Fashion & Style
How To Pick the Right Metal for Your Job
With a variety of benefits and styles available, it’s worth your while to pick out something that suits your everyday life.
Diamonds & Jewelry 101
You Say It’s Your Birthstone: Garnet for January
Garnet is a plentiful stone, most commonly found in a deep crimson and prized over the centuries as a symbol of affection.
Diamonds & Jewelry 101
How to Choose an Engagement Ring
Our jewelers give their all to make every engagement ring absolutely perfect—no matter the carat weight.
Fashion & Style
7 Blogger-Approved Holiday Gift Picks
Check out how in-the-know fashion bloggers style Blue Nile jewelry for the holidays.
Wedding Engagement & Gifting
3 Holiday Proposal Tips from The Yes Girls
Wedding planners are a common staple in modern weddings, but proposal planners are quickly becoming a popular way to propose in style.