Wedding rings are endlessly popular pieces that showcase love and promise. Today's most popular wedding rings include gold, platinum, gemstone, diamond, and alternative metal designs. Whether you’re searching for a classic gold wedding ring or a unique tungsten wedding ring, our collection of best sellers has the perfect band.

Plain metal bands and subtle rings with diamonds are some of the most popular wedding rings. Designs for women often include added gemstones and setting styles for natural or lab-grown diamonds. Some of the trendiest wedding rings for men focus on breathtaking black diamonds or creative band textures that add extra style.  

Many of our best selling wedding rings are perfect pairings for our engagement rings, making for stunning full wedding sets.  

Visit our wedding ring buying guide for tips on choosing your best fit. You can also explore some of the most popular wedding bands in our local jewelry stores or during a virtual jewelry shopping appointment.  

FAQs About Best Selling Wedding Rings

What wedding rings are popular?

Plain metal and diamond designs are some of the most popular wedding rings we offer at Blue Nile. New designs in alternative metals like tungsten, tantalum and cobalt are also growing in popularity.

How do I find the right ring size?

You can use our free ring sizers to find the right fit.

Why are black wedding rings popular?

Black wedding rings are growing in popularity due to their dramatic style and streamlined look. They are especially popular for men’s wedding rings.