Diamond Buying Guide

Know What You’re Buying

From how-to guides, to a personal consultation with our experts, we share everything you want to know about your diamond.
Expect Lower Prices

Expect Lower Prices

Don’t pay a premium for a high-quality diamond. We keep our margins low and pass the savings on to you.
Best standards in Jewellery Quality

Always Have the Best

Your standards are high, so ours are higher. Our quality controls are among the toughest in the industry to ensure a lifetime of value.
Forbes
Mashable
Brides
Glamour
About the 4cs of Diamonds

The 4Cs of Diamonds

All you need to know about the 4Cs and how to select your perfect diamond.
Astor by Blue Nile™

Astor by Blue Nile™

Extraordinary sparkle awaits. Discover a diamond guaranteed for uncommon brilliance.
French Pavé Diamond Engagement Ring in Platinum
Emerald Cut Halo Diamond Engagement Ring in 14K White Gold
Colin Cowie Cathedral Pavé Diamond Engagement Ring in Platinum
Floating Halo Diamond Engagement Ring in 14k White Gold