Build Your Own Ring®
Build Your Own Ring®
Celebrate your unique love story with a custom engagement ring that perfectly suits the person you love.
Start With Your Setting Start With Your Diamond
Build Your Own Earrings®
Build Your Own Earrings®
Blue Nile makes it easy to create a custom pair of diamond earrings.
Start With Your Setting Start With Your Diamonds
Build Your Own Diamond Jewellery
Create a personal piece of jewellery by combining brilliant diamonds with beautifully-crafted settings to design your own diamond ring or pendant.
2 Million Customer Celebrations Since 1999
MAXIMUM SPARKLE
High quality at a great value
HANDCRAFTED QUALITY
Timeless styles, handcrafted in Seattle
EXPERT ADVICE 24/7
Legendary service, 30-day returns
150,000+ DIAMONDS
Ethically-Sourced, GIA-Graded