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Blue Nile in the News
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|Rings of Bling! June 6, 2011|
June marks the start of wedding season, but it's also a popular time to propose. Blue Nile's Diamond Guy discusses the latest engagement ring trends. View Now
|Blue Nile Facebook Page Reaches 100,000 Likes! May 19, 2011|
100,000 people and counting Like Blue Nile on Facebook. Do you? View Now
|Seattle Storm Gets Some Bling, Partners with Blue Nile on Championship Ring May 4, 2011|
The 2010 WNBA Champion Seattle Storm partnered with Blue Nile to create the team's championship ring. The rings were delivered in a special pre-game ceremony on June 4, opening day for the Storm. Read More
|Jewelers Feeling Blue and That’s a Good Thing February 4, 2011|
“This is a blue sapphire inspired by Kate Middleton’s ring,” Baird says, “actually, it’s a little bigger than her ring.” View Now
|Proposal on Jimmy Kimmel Live February 4, 2011|
A humorous proposal took place on Jimmy Kimmel Live with a Blue Nile engagement ring. Congratulations to Jimmy's friend Mike August and his new fiancée! Look for more about this exciting broadcast.
|America's Consumer: Where the Deals Are This Weekend January 28, 2011|
"All this weekend (Friday, Jan. 28 through Sunday, Jan. 30, 2011), the jewelry website Bluenile.com is offering sterling silver beaded bracelets for 40 percent off." Read More
|20 Companies That Know How to Pamper Their Customers January 21, 2011|
STELLAService, a company that rates retailers based on the helpfulness of their websites and customer service called Blue Nile "customer-obsessed." Read More
|It's Cyber Monday All Week as Retailers Extend Deals November 30, 2010|
"Each day from now through Dec. 23, a piece of jewelry will be sold on the retailer's Web site for as much as 44 percent off." Read More
|Blue Nile CEO: More Shoppers Saying 'I Do' November 29, 2010|
"Blue Nile CEO Diane Irvine said the online jewelry retailer had a "record" Thanksgiving and Black Friday, both in terms of sales and traffic." Read More
|Shopping On A Phone Finds Its Customer November 26, 2010|
"Blue Nile, the online jeweler, said that its mobile traffic for the month of November is up 1,400% from last year..." Read More
|Blue Nile's App Is a Girl's Best Friend (And Maybe a Boy's Too) September 16, 2010|
Blue Nile CEO Diane Irvine says she wants to be "a disruptive force" in the jewelry industry, and she just may have the killer app to do it. Read More
|Creating a Two-Horned Dilemma September 8, 2010|
Blue Nile's disruptive potential probably comes from its engineering of the classic competitive dilemma, coined "The Innovators Dilemma"... Read More
|Selling Information, Not Diamonds September 1, 2010|
Looking back through the company's history and observing Blue Nile's customers' behavior, we see this company is engineered to educate, rather than push diamonds. Read More
|Blue Nile Sparkles August 30, 2010|
This leading online retailer of diamonds and fine jewelry has taken over the industry and recently reported financial results for its second quarter with net sales increased by 9.7% to $76.6 million. Read More
|Digital Bling: Diamonds for Sale Online February 14, 2010|
NPR's Wendy Kaufman explores the growing popularity of purchasing a diamond online from Blue Nile. Listen to the broadcast or read more online.
|Get A Diamond Deal Online December 1, 2008|
"The best online jeweler is Blue Nile..."
|Blue Nile Diamond Deals November 23, 2009|
"Forbes talks to Blue Nile's CEO, Diane Irvine, to understand how the company has become one of the largest sellers of diamond engagement rings."
|Sparkling Holiday Season November 19, 2009|
"Blue Nile CEO, Diane Irvine, discusses her expectations for a glittering holiday season on CNBC's Closing Bell."
|Blue Nile Gets Makeover to Please the Ladies September 1, 2009|
"Blue Nile Inc. is expected to unveil a major overhaul of its Web site Tuesday as the online jeweler tries to broaden its appeal, especially to women."
|Get the Most Sparkle from Your Diamond Buy November 26, 2008|
Diane Irvine, chief executive officer of Blue Nile, explains to MarketWatch's Stacey Delo how consumers can get the best possible value when shopping for engagement rings and other fine jewelry.
|Blue Nile: A Guy's Best Friend May 29, 2008|
"When Web entrepreneur Jason Calacanis was ready to pop the question to his girlfriend, he turned to his computer. Blue Nile (NILE), the leading diamond jewelry marketer on the Net, helped him bone up on such factors as color, cut, clarity, and carat—the famous Four Cs"
|Internet jewellers: A boy's best friend March 19, 2008|
"'MEN are intimidated when they go into a jewellery store to buy their first diamond,' says Diane Irvine, the chief executive of Blue Nile. Creating a website that looks good and makes it easy for men to learn about diamonds before buying has turned Blue Nile into the leading online seller of jewellery, confounding predictions that luxury and e-commerce would never mix."
|Online Seattle jeweler sparkles, traditional jewelers bristle December 22, 2007|
"As the chief executive of Seattle-based Blue Nile, Vadon has created an Internet diamond retailer that emerged from the dot-com bust of seven years ago to become one of the nation's biggest sellers of engagement rings — and perhaps the most formidable threat to traditional jewelers this holiday season."
|Blue Nile CEO engages with his customers May 10, 2007|
"In 1998, Mark Vadon, then a 28-year-old management consultant, walked into a Tiffany store to buy an engagement ring only to leave empty-handed - intimidated and frustrated by what he felt was snooty service."
|Forbes: Blue Nile Redefines the Diamond Industry November 1, 2004|
"Mark Vadon stands next to a small vault, transfixed, and begins to unfold delicate, blue-and-white tissue paper revealing a flawless, 3-carat Asscher cut diamond."