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Quality & ValueOur quality standards are among the highest of all jewellers. At Blue Nile, shopping is risk-free because you've come directly to the finest loose diamonds and jewellery available. We use only the finest materials to create jewellery with exceptional craftsmanship. We're confident that you won't find a better diamond or piece of jewellery for the price.
This combination of exceptional quality and extraordinary value has drawn thousands of couples to Blue Nile.
Qualified GuidanceOur team of diamond and jewellery consultants has a complete understanding of diamond grading, and each member has a detailed understanding of the full
Blue Nile EducationIn addition, we've created a Product Education section of our Web site so that you can learn to identify quality diamonds and fine jewellery at your convenience and make a purchase decision with confidence.
Highest Diamond QualityAs the largest online diamond retailer, Blue Nile offers the largest collection of the world's finest cut diamonds. Pre-selected for exceptional quality, the cut, colour, and clarity of our loose diamonds are evaluated based on a standardized grading scale. Also, each loose diamond is accompanied by a grading report from either GIA or AGSL, independent diamond grading labs with the most stringent grading scales of all labs.